SMSwords vs PPC Advertising
| SMSwords | PPC Advertising | |
|---|---|---|
| CPC (Cost Per Click) | Lowest | |
| CPA (Cost Per Action) | Lowest | |
| CTR (Click-Through Rate) | Highest | |
| ROI (Return On Investment) | Highest | |
| ROI Timeframe | Shortest | |
| Ad Blockers | No | |
| Volatility | No | |
| Technology Used | TTE |
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